As we bid farewell to 2024, it's the perfect time to reflect on the remarkable milestones we've achieved and the key updates that defined the year. None of these successes would have been possible without the unwavering dedication and resilience of our incredible team—both at HQ and across our remote workforce.
2024 was a year of growth, excitement, and transformation. We celebrated well-deserved promotions for Brett Hess, Charisse Doles, and Christian Rodriguez, recognizing their exceptional contributions and skills. We also welcomed several talented new hires who have already made a significant impact on our organization: Ray Popp, AJ Steimel, Liza Sweitzer, Mike Bolek, Kyle Drexler, Taylor McGowan, Jared Chipley and Ernst Estiverne. Each of these individuals has played a pivotal role in strengthening what we proudly call our sales team.
Let’s take a look back at some key wins from the past 12 months:
Ship Sticks
Pebble Beach Partnership: Successfully executed in May, opening exciting new opportunities. Pebble Beach has been a great partner already and has helped launch new iniatives such as:
In-room QR signs: All 600 guest rooms at Pebble Beach have a Ship Sticks acrylic sign and QR code on the desk. This makes it extremely easy for guests to set up a shipment home.
Key Card Inserts: Every guests receieves a Ship Sticks rack card in their key card pamplet at check-in.
Flat-Rate Group Pricing: Pebble Beach is the trial partner for our new flat-rate pricing model designed to optimize large groups and events and allow Ship Sticks to be baked into the group package cost.
Troon Partnership:
B2B shipments from Troon facilities grew by an impressive 20% this year.
Troon reached its first contractual shipment target of 3,787 B2B shipments, achieving this milestone with a few days to spare.
Additionally, Troon facilitated new business growth across its portfolio, including partners like Kierland Golf Club, Mauna Lani, Tobacco Road Golf Club, and Wickenburg Ranch.
Resorts:
The resorts division underwent a complete restructuring this year and remain strong under the leadership of Brendan Connolly, with ongoing support from the Account Management team.
Notable additions to the resort partnership program include TPC Sawgrass, McLemore Club, Kierland Golf Club, We-Ko-Pa Golf Club, and JW Marriott Desert Springs, bolstering the division's success.
Merchandise Returns:
The Account Management team rolled out a merch return initiative that resulted in over 900 shipments, a 50%+ increase from 2023.
Territory Restructure
The Account Management team took on a territory restructure to help absorb the resort's business and make room for a new National Accounts segment.
Ship Skis
ShipGo
Luggage Free
Ship&Play
As 2024 comes to a close, there’s a great deal to look forward to in 2025. The upcoming year promises exciting developments that align closely with our company’s core goals and values: same-store growth, customer delight, building for scale, and strategic customer acquisition. Here’s what’s on the horizon:
New Brand Guidelines: A fresh look is coming, with the rollout of new logos and colorways across all platforms, reflecting a cohesive and modern identity for our brands.
Innovative Products: Expanding our offerings with new solutions, such as box shipping products for Ship Sticks and Ship Skis, to better serve our customers' needs.
Enhanced Partner Support: Improved design resources and templates will enable faster turnaround times and provide even greater support for our partners.
New Sales CRM: The implementation of HubSpot, complete with workflows and sequencing, will empower our sales team to grow at scale while streamlining operations.
Exciting New Programs: Launching initiatives like Ambassador, Flat-Rate Group Offer, and Event Concierge, which are designed to expand our reach and deliver exceptional experiences.
With these advancements, 2025 is set to be a transformative year as we continue to elevate our offerings and deliver on our commitment to excellence. Let’s make it our best year yet!
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